Procell
My role: Design, animation, video editing
Senior Copywriter: Sari Landau
Creative Director: Jamie Shin
Agency: VaynerMedia
Social
These social paid media ads ran on Linkedin. We had 3 different target audiences and made unique creative for each audiences. The copywriter and I worked with the strategy and media teams to create over 20 pieces of social content weekly. Client provided us with their commercials and we adapted those assets with a twist.
Target Audience: Hospitality
How can we streamline the workload for the hospitality industry so their staff is focused on important matters and not changing dead batteries?
Target audience: Distributors
How do we get distributors to help their customers?
Target Audience: Property Management
How can we streamline the workload for property management so their staff is focused on important matters? Imagery and language for this target audience is aimed at offices, hotels, etc.
E-blast
Procell is a commercial battery—it’s long-lasting. This email blast advertises Procell’s new wireless management system, streamlining time-consuming tasks like battery maintenance.
Target audience: Hospitality, property management